We should expect something special to happen here.
And here's where 9 is moving:Proximity to Adelaide Oval has become a key factor in inner city development locations, says a leading Adelaide commercial property group.
Knight Frank’s Tony Ricketts is putting the finishing touches on a campaign to sell one of the prime development locations in North Adelaide – Channel Nine’s landmark Tynte Street location.
The 6774 square metre block will become vacant when the network moves to refurbished rented digs in the city next year.
The Tynte Street studios were the birthplace of South Australian television, hosting the first broadcast on 5 September 1959.
Ricketts says an expressions of interest campaign aimed at local and national developers will be released Tuesday, closing on November 20.
“The property is perfect for high-end residential development; its already zoned low density residential and the location is first class,” he said.
“Since the Adelaide Oval redevelopment any property within walking distance of the Oval has an added dynamic.
“The impact of the Oval in and around the city has been remarkable.
“This property is just minutes away from the Oval, has four frontages (Tynte, Gover, Mansfield Streets and Wellington Square) and is in North Adelaide.
“We expect lots of interest when we launch Tuesday.”
The Nine Entertainment Company, owner of NWS9 Adelaide, will relocate to 169 Pirie Street in 2015.
Refurbishment work on the old Bendigo Adelaide Bank building in Hindmarsh Square has already started and includes a glass-fronted studio on the ground floor that will allow viewers to engage with Nine News from the street.
David Gyngell, Chief Executive Officer of the Nine Entertainment Company, said: “This move to the heart of the city, to become an integral part of the fabric of Adelaide, will reinforce that commitment.”
Sean O’Brien, Managing Director of Channel Nine Adelaide, said: “We leave the bricks and mortar behind but take our memories to a building we have designed to support a business that is no longer just about television, but encompasses digital, events, social media and a resurgence in community involvement.
“All going to plan, we will be fully operational in Pirie Street in the third quarter of 2015.”
Nine has acquired naming rights to the building, which was sold by Knight Frank last year.
The building will be fitted out with state-of-the-art technology for the 100-plus relocating staff.
The move strengthen’s the south-eastern corner of the city as a media hub: FIVEaa, Nova Entertainment, Southern Cross Austereo, Network Ten, Radio Adelaide, Fresh FM, InDaily and Solstice Media are all now in that quarter of the CBD’s square mile.